ReadWriteThink: Exploring Audience and Purpose with a Single Issue

I wrote Exploring Audience and Purpose with a Single Issue as a spin-off of the Communicating on Local Issues lesson published yesterday. We needed a lesson that worked through some of the ideas that yesterday’s lesson was based on. Basically this lesson does some of the audience analysis that would be necessary for students to understand before writing letters.

In the lesson, students explore the rhetorical concept of audience and purpose by focusing on the evolution-creationism debate raised by the Scopes Monkey Trial (which will tie to a July calendar entry). Students analyze the audience and purpose of at least one resource on the debate and then consider how audience and purpose might shape other communication on the issue.