Fighting with Page Titles

Had a ReadWriteThink status update today, and one of the problems that came up was the title bars. When the site was originally designed, the designer went with very basic info. Lesson plan titles, for instance, were titled “ReadWriteThink: Lesson Plan.” That’s a problem when you look at Google results, and that’s all you see to identify the lesson. There’s no way to tell them apart. Turns out that it’s also a problem with our WebTrends data. It’s a pain to figure out which lesson plans and resources get the most hits.

Now I’ve poked around, and the pages all say something like this:
ReadWriteThink: Lesson Plan: [title of the lesson plan from the database].

I changed the lessons, calendar entries, and student materials. The problem is that the title fields include HTML markup, so the titles for the pages look funny when italics is involved.

I found a javascript that seemed to strip out the HTML. Maybe that will solve the problem. Can’t know till the NCTE copy of Google spiders tonight.

Honesty and Clarity in Advertising and the Media (Inbox Ideas)

The Ideas section for this week’s Inbox celebrates the winner of the 2005 NCTE Orwell Award for Distinguished Contribution to Honesty and Clarity in Public Language: The Daily Show :)

How could I NOT take advantage of the opportunity to talk about The Daily Show officially? The official title of the column is “Honesty and Clarity in Advertising and the Media,” and it includes 4 articles and a ReadWriteThink lesson plan link.

Spent time today working on the design for the Book Cover interactive. After pulling dozens of books off the shelves in the office, we finally sketched out the templates for the various parts of the cover (front, flaps, back, spine). We’re thinking it will launch in January.


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11/28 Journal

Spent much of today untangling notes and trying to uncover my desk, which seems to be a wreck. I’ve sort of lost my place on everything. Then of course, there was a chunk of time for Inbox. And mostly I am tired.